BuzzEV

BuzzEV's vision is driven by the shift towards electric transport. By 2040, more than half of new cars sold worldwide are expected to be electric, with particularly strong adoption in Europe and China. The business explored EV leasing, smart charging, car clubs and other services intended to support this transition. BuzzEV aims to be a catalyst for accelerating the electrification of personal transport and helping us live on a healthier planet.

BuzzEV is a startup with bold ideas in a capital-intensive market, including growing a fleet of electric vehicles. The business also launched a car club that allowed users to participate in the ride-sharing economy. Its website evolved continuously as the team tested and refined its business model across different sectors. This involved running experiments, validating assumptions and revisiting its website plans as priorities changed. At the time of this work, the focus was EV charging for businesses and personal vehicles in a competitive and rapidly evolving market.